I am an experience designer, currently based in New York, New York. I love delighting users by designing and creating unique and intuitive experiences. I also dabble in interface design, typography, and photography.
Aside from the virtual work I do, I enjoy cycling on my fixed gear or climbing at the various rock gyms around the city. Oh and I sure do love a good cup of coffee.
I currently work at Jastr, an early stage venture focused on revolutionizing the digital health industry and how patients experience healthcare. I do UX work there and focus on gesture innovations and usability.
I love side projects, get in touch with me if you think I could be of assistance with yours!
In 2008 I enrolled at Rutgers University where I started a degree in ITI (Information Technology and Informatics) with a minor in DCIM (Digital Communication, Information, & Media). I spent 4 years pursuing this degree and graduated with a BA in 2012.
Both programs covered loads of information and taught me everything I needed to know to start my career in technology. That wasn’t enough for me though, so I started self-teaching myself programming and design concepts while I wasn’t in class, studying, or otherwise engaged.
Teaching myself allowed me to focus on practical skills and learn from experience. I tinkered around with side projects throughout college and eventually opened up shop freelancing as a UX designer shortly after completing my coursework.
During the summer of 2010 I took my first internship at Pearson Education. I learned their business operations from the ground up and used those experiences as I moved up the ranks, where I eventually began running the Systems Department and managing its technical staff.
It wasn’t long into my time at Pearson where I discovered my passions were not only in creating and supporting new technologies, but also ensuring they were usable and effective. This led me to UX where, in 2012, I started freelancing for new startup companies.
In 2014 I was recruited by a startup in the digital healthcare space known as Jastr, Inc, where I became one of their founding members. I’m involved with creating the core application architecture as well as ensuring product usability. I also hop around and get my hands dirty in other departments such as front-end design when the opportunity arises.
I have been wire framing my page mockups in Adobe Illustrator before transferring them to Photoshop to overlay high fidelity designs. I iterate multiple times and collaborate with the rest of Jastr's design team before moving into the development stage with any potential layout or mockup.
Ardent Gaming came to me looking for a website ot showcase themselves to the e-sports community. They were looking for a clean one page design with enough sections to be able to really display all that their group does. In the end I took the bootstrap approach as I was doing the development as well and designed a modern layout to showcase all their offerings.
One of the major requests from Ardent was to have the site fully responsive. They specialize in mobile gaming and wanted the site to be functional from a mobile device as that is where most of their visitors would be coming from. I didn't want to have to remove and content from mobile viewing and instead edited elements like the nav structure to make pages more viewable and usable on mobile screens.
When I start a new project I like to sketch out options before moving to digital. I've always felt it allows me to get out all my ideas as quickly as possible so I can then review and critique them later on. Many times I'll do this in a group think situation where I'm then able to pull together the best ideas from multiple perspectives so nothing is missed or forgotten.
Ride by Dog Media
Ride is a delivery optimization application made for restaurants staffing bike or car delivery personnel. To the left is a wireframe for the restaurant side of the application. It uses a modular design to easily translate the same use cases from web to tablet interfaces.
Ride by Dog Media
I decided to proceed with a responsive design because after researching many local vendors it was clear that the devices each facility used varied drastically. I determined tablets would be a lower cost solution to help drive adoption of the software so I took the modular design from the web and translated it for tablet interfaces.
Ride by Dog Media
Ride is also used by the delivery personnel to guide them through the fastest routes and update the restaurant on delivery progress automatically. For this we needed to design a mobile application that would require minimal interaction to display all the required information. I used swipe gestures to move through the various informational pages to minimize the need for small navigation buttons that require more attention.
Backboard is a mobile backup platform specifically designed and built to work across many different types of devices. They came to me to design a minimal signup process with error checking. I used an immediate checking process so a colored indicator would be presented if the entered information was valid or not without clearing the information. This ensured users would have the best experience and be able to simply change the information they entered rather than have to re-enter it and risk mistyping it again.
Backboard was also in need of some help developing a navigation system that made sharing backup up information quick and easy. I implemented two features, the first being a horizontal navigation scroll along the base of the application which allowed users to scroll to the page they wanted before swapping away from their current page. The solution to sharing information was to allow each piece of information, be it album, photo, or contact, to be swiped left to open share settings for one touch sharing options.
Urban Walk is one of the first projects I had complete creative control over. I started the project researching the user base we initially intended the application to be used by. I developed personas for each type of user and used them throughout the rest of the process always developing solutions that worked well for all the personas I had made and not just a few.
After the initial research I began working out features and how I wanted to go about laying out the application. I put all the features to be included up on a board and sorted them out into logical categories. From there I was able to utilize the grouped features and place them in UI objects and build interactions on how they would be accessed or used by users.
Urban Walk is an application designed to help users explore the city they live in and share places they like with their friends via a feature we called pins. I wanted to make pin creation as seamless as possible and contain everything within the same creation screen. I came up with a pop up menu that featured one touch options to streamline the creation process and improve the likelihood users would finish creating pins.
Co-Founder & Design Principal, Jastr Inc
Systems Developer, Pearson Education
CEO, Robot Dog LLC